Customer experience training

We take customers from deflated to elated!

When it comes to customer experience, nothing beats the human bit. Technology can make things quick, but it’s people who make customers feel looked after: great conversations, genuine empathy and the freedom to do the right thing.

Our customer experience training helps your teams get both right, so service feels easy for customers and doesn’t feel like a script for your people.

Great brands employ the human touch.

Customers want two things: for it to be easy, and to feel like a human being while it happens. They can buy almost anything in three clicks and tell the world about a bad experience in three seconds.

Clever technology helps, but it’s your people who make the difference. We help you take the friction out of the customer journey and make sure customers feel cared for at every step.

Our approach to transforming your customer service

Build a customer-first team climate

The best service comes from teams who genuinely care about customers, and that comes down to the team’s climate: its mood, mindset and everyday habits. That’s where customer experience training needs to start, not with a new script.

Shift and reframe mindsets

We know that creating that optimum customer care climate requires changing how the team members think and behave. Change is difficult, but results come from encouraging individual team members to “think customer” and empathise with those they are serving and providing support for. Shifting the mindset makes it easier for customer service agents to serve in an effortless, personalised, empathetic, ethical, and human way.

Understand the skill set

Great service needs skilled people. We make sure your teams have the skills customers actually value, from handling tricky conversations to working alongside new technology, and we measure the difference it makes. Not sure where to start? Our customer centricity diagnostic tools are a good first step.

How we do it

We have an award-winning behavioural change approach that solves business problems and delivers improved results.

Unstoppable Experience at Bupa

Bupa’s Unstoppable Experience programme lifted NPS from 72 to 81, and it’s shortlisted at the UK Customer Experience Awards 2026 and the European Contact Centre & Customer Service Awards.

We also helped Market Harborough Building Society give their brokers a genuinely best-in-class experience, winning at both the UK Customer Experience Awards and the UK Employee Experience Awards along the way.

And at RAC, contact centre coaching helped save 3% more customers.

 

Get in Touch

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