DE&I programme transforming BT Group's leadership practices

BT sought a group-wide development programme to catalyse change in the leadership approach and behaviours, which would benefit all at BT.

We responded with a leader-led, scaleable culture change programme that turned inclusive intentions into everyday actions.

Drop in disciplinary and grievance cases related to inclusion
0 %
Average increase in representation
0 %
Uplift in employees' belief EDI is a priority for Snr Leaders
0 %
Of leaders take active steps to diversify hiring
0 %
"We didn’t just build a programme. We created the conditions for change"

Watch the video testimonial

Want to turn inclusive leadership from intent into everyday action?

Let’s talk about building something that actually sticks.

The challenge

BT Group set out to make inclusion more than an initiative — they wanted it embedded into the daily leadership habits of their most senior people. 

The ambition was to:

  • Build inclusive leadership as a core capability

  • Enable leaders to recognise and address non-inclusive behaviours

  • Create psychologically safe teams

  • Shift culture through habit-driven change, not compliance

This meant creating a leadership experience people chose to attend, not one they were told to.
It had to feel meaningful, relevant, and grounded in BT’s transformation agenda.

The solution

Elev-8 partnered with BT to co-create Leading Inclusively & Safely… a 10-month programme that combined depth, provocation and practical tools.

Here’s some key highlights around how we turned the strategy into action:

  • Inclusive leadership habits
    Workshops focused on real-world behaviours, helping leaders spot, address and replace non-inclusive habits, not learn models they’d never use.
  • Psychological safety through peer learning
    Watch Parties and Accountability Pods created space for honest, facilitated-free conversations, where leaders supported and challenged one another.
  • Everyday action, not extra work
    Intent-to-Action toolkits made it easy to carry the learning into team meetings, 1:1s and hiring conversations. No extra prep, just better practice.
  • Experience that stuck
    Immersive touchpoints, nudges and digital follow-up meant leaders stayed engaged, signed themselves up again, and asked for more.

Need support creating an inclusive environment?

We can help.

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Elev-8 Performance
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