Empowering colleagues to live Car Benefit Solutions' values

From good intentions to great leadership. How we helped an Award-Winning people business thrive

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"The injection of Elev-8 has really allowed our people to understand where we're projecting as a business, and how they can come on that journey with us." - Head of L&D

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"Our people are really engaged again — they’re looking at how CBS supports their development, and how they can contribute to where we’re going next."

The challenge

Car Benefit Solutions (CBS) – an award-winning, people-first business – was entering a critical phase of growth and transformation.

Following a major review of their behavioural competencies, CBS identified the need to:

  • Strengthen Collaboration, Teamwork, Communication, and Relationship Building across all colleagues, from Exco to frontline.

  • Support change management as the business scaled and evolved

  • Reignite a culture of personal growth, following a post-Covid plateau

  • Ensure behaviours aligned tightly with CBS’s company values and future direction

CBS needed more than a training course. They were looking for a true partner: one that could energise 170 colleagues at every level, support cultural evolution, and help everyone feel genuinely invested in their growth journey.

The solution

CBS partnered with Elev-8 to design a leadership development programme that was dynamic, behaviour-led, and values-driven.

Key highlights included:

  • Interactive workshops that stretched leaders outside their comfort zones while creating a psychologically safe environment to experiment and learn

  • Custom-built modules that mapped directly to CBS’s four target behaviours

  • Ongoing coaching support and weekly project calls that extended far beyond content delivery – offering discovery insights, content curation, and targeted advice

  • Deep alignment of values and vision – ensuring the development experience felt personal, energising, and part of CBS’s wider culture journey

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